Turning Market Intelligence Into Commercial Growth

Macro Trends • Consumer & Shopper Insights • Category Strategy • Revenue Growth Management

 
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About Randy

Organizations don't struggle because they lack data. They struggle because insights aren't consistently translated into commercial action. I partner with CPG organizations to turn consumer, shopper, category, and Revenue Growth Management insights into commercial decisions that drive sustainable growth.

Most recently, I led category insights and strategy across a $2.7B retail business, helping deliver $50M in incremental category growth while leading an award-winning insights team. I bring analytical rigor and operating experience to help leadership teams make smarter commercial investments with confidence.

Along with my consulting company, I've led award-winning insights and strategy teams for global food and beverage companies, including:

  • Molson Coors Beverage Company

  • Campari Group (USA)

  • Brown-Forman Corp.

  • C. Mondavi & Family

  • Atkins Nutritionals

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Randy Browne

Speaking Bio

Randy speaks on commercial strategy, category growth, Revenue Growth Management, AI in insights, and the future of CPG decision-making. He specializes in translating consumer, shopper, category, and Revenue Growth Management insights into commercial strategies that strengthen retailer partnerships, optimize portfolio performance, and drive sustainable growth.

With more than 20 years of experience spanning commercial analytics, category leadership, and business strategy, Randy has held leadership roles with leading food and beverage companies, including Molson Coors Beverage Company, Brown-Forman, Campari Group, C. Mondavi & Family, and Atkins Nutritionals. He also advises leadership teams through his CPG-focused consulting practice, helping organizations embed insights into commercial decision-making.

He holds an MBA from the University of Denver and a BBA from Adrian College. Randy has been a guest lecturer and speaker at the University of Denver's School of Hotel, Restaurant and Tourism Management, Sonoma State University's Wine Business Institute, Boise State University's MBA program, and industry conferences and commercial insights events.

 

Prior Speaking Engagements

Helios AI Webinar, Brewing Uncertainty: What’s Next for Beer’s Key Ingredients, March 31, 2026

SERVICES

Whether you're looking to accelerate growth, strengthen commercial capabilities, or solve a specific strategic challenge, I help CPG companies turn market intelligence into better commercial decisions.

 
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Commercial Insights & Growth Strategy

“Where is our category headed and where else can we play”

Macro Trends, Category Strategy, Consumer & Shopper Insights, Market Research (Qualitative & Quantitative), Innovation & Concept Testing

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Analytics & Data Strategy

“We're swimming in data but leadership isn't getting what they need”

Analytics Capability Assessment, Data Strategy & Investment Planning, Dashboard & Visualization Design, Insights Process Optimization

Revenue Growth Management

“Our price pack architecture isn't meeting profit and margin goals”

Pricing Strategy, Price-Pack Architecture, Promotion Optimization, Price Sensitivity & Elasticity Analysis, Trade Investment Effectiveness (ROI), Assortment Optimization

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Portfolio & Brand Strategy

“Our selling proposition needs help, our brand isn’t connecting”

Portfolio Strategy, Brand Positioning, Go-To-Market Strategy, Innovation Pipeline Support, Creative & Messaging Research

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Executive Advisory & Strategic Planning

“We're a growing CPG company, but can't afford a full insights team”

Executive Advisory, Commercial Planning, Scenario Planning & Modeling, Growth Opportunity Identification, Strategic Planning Facilitation, Long-Term Commercial Strategy

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Industry Expertise

“We need someone to help guide our distribution strategy in Grocery”

Consumer Packaged Goods, Alcoholic Beverages, Food & Beverage, Grocery Retail, Convenience Channel

Clients & companies

 

CONSULTING CLIENTS


COMPANIES WHERE I’VE HELD LEADERSHIP ROLES

 
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Contact

 

Boise, ID (Home Office)

 

Whether you're looking to strengthen commercial strategy, build an insights capability, or evaluate new growth opportunities, I'd love to CONNECT and learn about your business!